Michael Richter
International marketing and sales consultant
Hauptstrasse 27
DE-88422 Seekirch
International marketing and sales consultant

Tel: +49(0)7582-933371
E-Mail: michael.richter@marketing-und-vertrieb-international.de

Dictionary for strategic marketing - ... marketing is ...

Dictionary

Sales planning - sales concept

see also website 'sales plannning-sales concept'


Contents/Action:

1. Situation-Analysis
1.1. Company information
1.2. Market information

2. Sales targets
2.1. Quantitative sales targets
2.2. Qualitative sales targets

3. Sales strategy
3.1. Sales forms
3.2. Sales sub-variables
3.3 Client-/Product selection

4. Primary sales planning
4.1 Detailed sales targets
4.2. Action planning

5. Secondary sales planning
5.1 Organisational planning
5.2 Personnel planning
5.3 Sales aids

6. Sales budget

7. Sales controls

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How can I assist you in reaching YOUR goals -- in Europe or anywhere else ? - please >> mail - or call +49-7371- 93210 - * Send page to a friend

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