Michael Richter
International marketing and sales consultant
Hauptstrasse 27
DE-88422 Seekirch
International marketing and sales consultant

Tel: +49(0)7582-933371
E-Mail: michael.richter@marketing-und-vertrieb-international.de

... really not 'too difficult' - ... with a bit of experience ...

(the 'remarks' in the MindMap open when double-clicking)

Please regard my website as a 'construction kit' - growing permanently - containing some marketing modules tested in practice. It will not show ways or even 'theories' which have not yet had positive results in their 'trials by fire'.

But ... all of these modules have to be constructed/arranged FOR YOU (depending on your company, its organization, the products, the sales regions - national/international ... and more) - with good knowledge of the facts but also 'imagination' (see below !)

... more after the Mindmap ... >

Substantially marketing is a perpetual and consistent dealing with data and markets, as well as the ideas and requirements of the clients in the different markets and market-segments.

In order to elaborate FOR YOU the most promising ways to markets and clients data depths and knowledge management are - especially during the phase of conception and/or reorganization - of outstanding importance.

The 'way to success' will take - as per my experience in management and consultancy and for really 'planned activities' - abt. 2 years, whereas first positive results will be available after abt. 6 months (please see also the references).

I will be available for assistance e. g. as shown here and here or like that ... and of course as YOU need it !

Professor Kotler/USA said:
"Marketing takes a day to learn. Unfortunately it takes a lifetime to master"


Albert Einstein said:

Imagination is more important than knowledge. For knowledge is limited to all we now know and understand, while imagination embraces the entire world, and all there ever will be to know and understand."


"Make everything as simple as possible, but not simpler.”

(and this holds true also for marketing - strategies and ways)
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